The Programme

The Silverpreneurs® programme includes support delivered through a combination of group and 1-2-1 sessions, taking you from idea to launch, all set within a collaborative and supportive community of like-minded Silverpreneurs®


Silverpreneurs® strives to create an entrepreneurial hub for the over 50’s starting out on their  business journeys. Silverpreneurs® is more than just a business support programme. It’s a community of new business owners working together collaboratively sharing ideas, networks and coming together to have fun.

The Silverpreneurs® concept was created by founders Vernon Hogg and Chris Gough. Both had amassed years of experience and achieved success within the corporate world, but found themselves thinking – what’s next?

Neither was ready to slow down, so instead they both decided to funnel their drive, passion and experience into building their own successful businesses. It’s this experience that they would like to share with you as part of the Silverpreneurs® programme.

If you have a passion for business and the drive to make it happen, then the Silverpreneurs® community is for you.





The Silverpreneurs® programme includes business support delivered through a combination of group and 1-2-1 sessions.

The programme contains a mix of the below support, tailored for each start up. It takes into consideration your previous business and personal requirements, with the aim of taking you from idea to launch, all set within a collaborative and supportive community of like-minded Silverpreneurs® that will stay together long after launch.

  • Creating a business strategy & finance plan
  • Future vision of business & objectives
  • Business structure & intellectual property
  • Contracts & agreements, legal support
  • Developing a business pitch
  • Start up loans, crowdfunding & grants
  • Grant awareness & application support
  • Key introductions for Angel & Venture Capital relations
  • Research analytics for your business case
  • Digital business tools, accounting & CRM systems
  • Database management
  • Branding – personal & business
  • Marketing & digital strategy, social media
  • Unique selling points & brand / product messaging
  • Business development, getting the best out of networking
  • Converting enquires into business proposals
  • Collaborations and partnerships
  • Securing a deal
  • Community, events, guest speakers, presentations
  • Supporting personal health & wellbeing
  • Networking circuits with other co. founders


Introductions> Onboarding
> Being a 50+ entrepreneur
> Developing a business pitch
Strategy & business planning> Business structure
> Business vision & objectives
> Contracts & agreements
Support for your business> Digital business tools
> CRM systems
> Building a financial model
Brand & Marketing> Brand & marketing plan
> Digital marketing, social media
> Networking & events
Sales Support> Writing proposals
> Converting enquiries into leads
> Collaborations and partnerships
Access to finance & funding> Start up loans
> Crowdfunding & local grants
> Raising equity funding
Personal health & wellbeing> Sustaining personal wellbeing
> Guest speakers
> Barclays Eagle Labs Introduction
Cohort celebrations> Cohort pitching event
> Alumni support
> End of cohort celebrations


Our economy needs you. Over 50’s are the ideal candidates to start up their own business and are three times more likely to make their new business a success.

We are looking for people with previous experience in management and leadership roles, who have a business idea and a solid vision and growth plan on how they’re going to achieve it.

Have you found yourself in any of the following positions and are looking to make a change?

  • Been made redundant or in the process of being made redundant?
  • Want to break out of the corporate shackles and go out alone?
  • Looking to change your career path and follow your passion?
  • Decided that early retirement isn’t for you after all?
  • Returning into the workspace after caring for family and friends?

Then the Silverprenuers® is for you. No formal degree education is required, as the minimum requirement is that you have a positive and motivated mindset, a passion for your business idea and the sector, and that you have a support network around you to help you achieve your business goals.

The community is open to single, partnerships and group applications and we welcome any and all into our diverse and open community of budding business owners.

If you would like to find out more and contact

Ready to start putting your experience to use?